Website Reviewer

Instantly review a website's key metrics, SEO score & what to improve factors better rankings such as performance, mobile readiness, SEO, security and more


This is a premium tool. Please purchase a subscription to gain access to all premium tools and features

What is the Website Reviewer tool?

Is your website optimised? The website checker tool can scan a website and tell you how the website is currently performing and highlight what changes you need to do, to improve its search engine visibility (SEO), mobile optimisation tips, security and page speed and other key online measurements you should review and improve to run a well ranking and optimised website.


What does the Website Reviewer tool check?

The website Reviewer Tool from Urgent Expert does just under 50 checks on your website:

  1. Title Tag – shows you the title tag and length, whether it is over the recommendation
  2. Meta Description – shows you the meta description that appears in search engines and what character length is
  3. Meta Keywords – any meta kewords that are present
  4. Headings – How many H1, H2, H3, H4, H5 or H5 headings are present. You should only have one H1 heading on a page
  5. Google Preview – a preview of your page’s search result in Google. Any improvements you could make?
  6. Alt Attributes – Checks if any image alt tags are present, how many are missing and a list of images with missing alt tags
  7. Keyword Cloud – What keywords are being considered for your page’s content?
  8. Keyword Consistency – tells you the frequency of your top keywords, is it used in title, description and headers?
  9. Text/HTML Ratio – your text to HTML ratio, aim to have rich content on your page
  10. Gzip Compression – Is your site Gzip compressed?
  11. WWW Resolve  - do you redirect if a user goes to www or a non www version of your site?
  12. IP Canonicalization – tells you your IP and whether there is a redirect to your domain
  13. In-page links – how many in-page links do you have  and what are they?
  14. Broken Links – Checks to see if any broken links exist on your site
  15. XML Sitemap – Do you have an XML sitemap? We’ll check for you
  16. Robots.txt – Robots.txt file is very important to tell websites what and what not to crawl
  17. URL Rewrite – checks if your URLs are clean and friendly
  18. Underscores in the URLs – Do you use underscores in your URLS? These are used for space
  19. Embedded Objects – Any embedding of objects?
  20. Iframe – checked to see if you have iframe content on your page. Good to avoid
  21. Domain registration dates  - When did you register your domain? How old is it? When was it last updated?
  22. WHOIS Data – The WHOIS data of your domain, who has registered it?
  23. Mobile Friendliness – Is your website mobile friendly? How does it score out of 100?
  24. Mobile views – What does your website look like on mobiles?
  25. Mobile Compatibility – Any embedded objects detected?
  26. URL – What is the URL and its character length?
  27. Favicon – Does your site have a favicon?
  28. Custom 404 Page – Do you have a custom 404 page? Set your site apart from others!
  29. Page size – What is the page size? Bigger the page, longer it takes to load
  30. Load Time – Current load time of the site? There is a correlation with lead conversions and page speed
  31. Language - Is there a language detected for your website?
  32. Domain Availability – Check what other domain extensions are available for you
  33. Other similar type domains available – Also, what other similar domains are available?
  34. Email privacy – Checks to see if any email addresses are existing on your page as plain text and not hyperlinked
  35. Safe Browsing – Is your website a safe browser? Do you have a SSL certificate?
  36. Server IP – What is your server IP? And where is it located? Maybe a local server would be better, as load times would be faster?
  37. Speed Tips – Speed tips to improve the load times for your page
  38. Analytics – Do you have analytics on your website? Always good to take decisions based on data
  39. W3C Validity – Is W3C standard in place?
  40. Doc Type – What is your web page’s doc type? HTML 5?
  41. Encoding – What language/character encoding is specified? UTF-8 for example
  42. Indexed Pages – How many pages are indexed in search engines?
  43. Backlinks Counter – How many backlinks do you have to your website?
  44. Social Data – Your social media status, how many Facebook likes, LinkedIn likes etc?
  45. Estimated Worth – What is your website worth in USD right now?
  46. Traffic Rank – Of all the websites in the world, what ranking are you in the most visited websites of the world?
  47. Visitors Localization – Where is your website popular at? Shows you the list of countries

How to use the Website Reviewer tool?

  1. Using the Website Review tool from Urgent Expert is easy, simply enter a domain and click the Submit button

Website Review tool - enter domain to check

  1. To try a new domain, enter a new domain on the field and click the Analyse button

Website Reviewer tool - check again another site



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